The NSC and the Santa Catarina Basketball Federation are renewing their sports evaluation partnership

The NSC and the Santa Catarina Basketball Federation (FCB) signed a partnership extension that gives visibility to Santa Catarina basketball. The project Transform SC basketball another year of action passes. The partnership renewal took place this Monday (29) afternoon in Jaragua do Sul. FCB president Fabio Deschamps, NSC business director Adriano Araldini, NSC market director Luciano Moura, NSC sports director Luciano Calheiros and program host Edsul were present.

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The program, launched in 2018, reinforces one of the pillars of the NSC: responsibility to the community and the promotion of values ​​such as inclusion, social transformation and empowerment. The goal is to highlight the transformative nature of the sport in the Santa Catarina social scene and bring the basketball universe closer to the Santa Catarina community.

– Oh Basketball turns into SC it is a gift of the Federation and the National Security Council to the state. The third phase promises more content, more interaction, more inspiration and transformation in the lives of people and communities. Let’s take basketball and all its culture to every corner of the state. The Santa Catarina Basketball Federation has started a movement and we are going to continue to do it like no one else does,” analyzes NSC Market Director, x.

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Until now, the project has been anchored in a multimedia format of reports, interviews and stories that translated the full transformative potential of Santa Catarina basketball. Besides, Transform SC basketball was also responsible for revitalizing basketball courts in several cities across the state.

— The project told wonderful stories, showed what sport is capable of, we are a real tool of social transformation. It’s great to be able to tell stories and see them inspire young people taking up basketball, in addition to providing new sports venues for the development of our sport,” emphasizes Fabio Deschamps, president of the federation.

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Far beyond the four lines, the whole project takes place on a multi-platform basis, involving television programs such as Globo Esporte, Rádio Atlântida programs, CBN programs, digital media, outdoor events and online workshops.

— First, I am happy for the renewal of dreams. Our mission in this project is to positively impact and transform people’s lives through basketball. And this one will be even more special, we will include contests in the deliveries. Who knows, maybe we will discover new talents in Santa Catarina basketball. – concluded Luciano Calheiros, head of sports of the NSC.

In the third phase of the proposal, the idea is to expand the horizons to bring together athletes, hold competitions and, of course, to continue the actions already in practice, to value sports in several cities of the state.

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